Larry Schaffer: There absolutely remains a place for brick-and-mortar. WWD: What are you looking to buy for the coming year? Are there any trends or jewelers you plan to invest in?ī.H.: I know it’s cliché to say, but we really don’t follow trends. We bring in collections when we find something that we really love, and we don’t just bring in a collection because we know it sells well. Now everybody is online, and with social media, everything is at the customer’s finger tips, including direct access to the jewelers. WWD: What are the biggest challenges you are facing now as a retailer?ī.H.: When we first opened in 2013, it was fairly rare for jewelry stores to be online, so each store had its own territory. We have noticed that our customers are not purchasing jewelry at the same pace as they had during the pandemic, but sales are still much higher than they were pre-pandemic. So far we have not seen any effects from the gold price increases however, many our jewelers are beginning to raise their prices, so we shall see. WWD: How are sales trends in general? Have you seen any effects from inflation and gold price increases? Are shoppers still buying jewelry at the same clip as during the pandemic?ī.H.: Sales are still quite strong. Our customers prefer yellow gold over silver or white gold and gemstones are important blues and greens always sell best. It has to feel like a comprehensive story.ī.H.: The bestselling items have been fairly consistent since we opened. When bringing in collections, I tend to like designs that are organic in nature, and that have their own unique voice. WWD: How would you describe your buy and your store’s perspective on fine jewelry?ī.H.: I really have to love the collection in order to stand behind it and to be able to sell it. Everyone can find something to love at Energy Muse.WWD: What is the place of an independent jewelry store in today’s retail landscape?īill Hermsen: The place of an independent jewelry store is to offer a point of view. We have an opportunity to tell the story of the collections we represent by the items we select, or how we choose to merchandise the store, and it is also the opportunity to connect with our clientele in an intimate way. The company's full line of inspirational jewelry includes energy jewelry and power bracelets as well as beautiful, timely pieces and wraps. Each piece of jewelry combines energy and intention which create a desired outcome. Energy Muse has made it a top priority to educate and reconnect the world to the ancient wisdom and healing properties of crystals. All Energy Muse pieces are guaranteed to bring complete satisfaction. Founded by Heather Askinosie and Timmi Jandro, two friends who share a love of beautiful jewelry and a belief in the healing power of crystals and a lifestyle of love and positive energy, Energy Muse has been selling beautiful, handmade jewelry pieces to celebrities and the general public for years. "The journey to motherhood is a very transformative one, and these new Mother Goddess bracelets reflect that perfectly."Įnergy Muse is a conscious lifestyle brand, providing tools of empowerment, inspiration and hope for a diverse audience. "These fertility bracelets are all about being mindful about motherhood," said a rep for Energy Muse. With the introduction of the new Mother Goddess bracelet, the company hopes to reach even more mothers and future mothers than ever before. The Fertility line of jewelry has been a success for Energy Muse, recently seen worn by renowned model and actress Molly Sims. "It helps women bring forth their feminine power and works to strengthen the connection they have to their inner goddess." "Our Rainbow Moonstones help each of our customers by aligning hormone production and the reproductive system to ensure better chances of conception," said a company spokesperson. The company promises that each healing gemstone used in every Mother Goddess fertility bracelet is aligned directly with the energy of the moon to help increase fertility. "We feel this is the perfect addition to our lineup of high quality fertility and pregnancy inspirational jewelry." "We are especially excited to be bringing this great new Mother Goddess bracelet to our customers," a company spokesperson for Energy Muse said. Each piece is made with Rainbow Moonstone and is cleansed and activated in Energy Muse's special healing room. This unique handcrafted bracelet honors all mothers and mothers to be with a Mother Child pendant. Torrance, CA, J-( PR.com)- Energy Muse, a leading seller of inspirational crystal jewelry and accessories, recently announced the addition of a brand new fertility bracelet to its product lineup – the Mother Goddess bracelet.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |